How to Monetize a Survival Page on Instagram
You have started your Survival related Instagram page, or you are planning to create one? Your plan is to start making some money from this page. But how to monetize a survival page on Instagram?
You publish posts, provide great stories, and deliver beneficial content but you are not getting money from your page.
Well, I am here for you. In this article, I will be sharing with you my experience on how to monetize a survival page. I will show you the best way to start making money from your page, and even double or triple it with the same number of followers you are getting.
Monetization Strategies
As mentioned before, in this post, I will be sharing with you my knowledge on how to monetize your survival page. So below are my top 2 strategies.
Sponsored Posts
What do we mean by this? Well, you have your page up and running and you have around 100k impressions per week, why not use that for your own good?
When you build a great audience for your page, people will start reaching out to you so they can post their promo on your feed or stories. They can use this to sell their products, or simply for to grow their own page.
Now you may tell me, I don’t have this number of impressions. Well, go get them! It is very easy, use this tool to grow your page faster.
Own & Monetize your audience using Affiliate Marketing
The best way to monetize your page is affiliate marketing. Let me explain briefly what is affiliate marketing.
Affiliate marketing is promoting someone else products on your page, and whenever someone buys this product from your affiliate link, you will have a commission. If you want to know more about this, read this article to explain all about affiliate marketing.
Own your audience: Build an email list
You don’t own your thousand of followers. They all belong to Zuckerberg.
A simple algorithm update and your reach can be divided by ten.
Worse, Zuck can decide to shut your account down and you can’t do anything to avoid it.
An email list is still the best way to own your audience. Why?
Because whatever happens in the online marketing world, your email list will always be able to give you a direct line of communication with people who will be interested in buying from you.
The money is in the list
80% of retail professionals suggest that email is their greatest driver of customer retention, and 59% of B2B marketers say that email is their most effective revenue generation channel.
In average, you can get $1 / email / month. So if you have 3000 subscribers on your list, you should make around $3,000/month.
How does it work ?
Find below monetization system blueprint on Instagram:
Instead of sending people straight to a product page, you collect their email address before sending them to the offer.
Once people are registered to your email list, you’ll be able to broadcast your offers again and again.
Where to find affiliate offers?
Here are the best affiliate programs to look into.
- Clickbank
- Amazon Associates
- Rakuten
- CJ Affiliate
- ShareASale
Case Study : @thesurvivalboss
This case study shows the monetization campaign we’ve implemented for the holiday season 2020 on the Instagram Account @thesurvivalboss.
Which offers do we promote?
In this campaign, we are promoting a set of survival and self-defense tools. You can find these affiliate offers on the Clickbank Marketplace.
These offers are Free + Shipping. It means that the tool is free but the client have to pay for the shipping fees. With multiple quantities sales, commissions range from $15 to $126 on the front-end. 75% of the net profits on the entire sales funnel.
- How do we collect email addresses?
We use link in bio and story swipe up as shown on the image below.
When people click on the link, they are redirected to a landing page. The strategy is to say, join our email list and we offer you free self-defense items.
Once people join this email list, they will receive valuable content about survival, prepping, outdoor activities, survival gear coupon codes. Do not only send promo email, alternate from content that provides value to your subscribers and content that promote affiliate offers. This is email marketing strategy is called Jab, Jab, Jab, ASK!
