How Do People Make Money on Instagram in 2021 (even without followers)
If you want to learn how to Make Money on Instagram in 2021 without followers, you need the right business model.
Over the past few years, Instagram evolved from a simple photo-sharing app to a powerful marketing tool that influencers and businesses of all sizes are using to reach their target audiences.
According to Instagram Business, 60% of people use this platform to discover new products, 80% of them follow at least one brand, 200 million accounts check out a business profile each day, and 66% of profile visits are from non-followers.
Much like Google and Facebook, Instagram is a place where potential customers are every single day.
In this article, we’ll cover the easiest strategy to start making money on Instagram this year even without followers.
What is the easiest way to make money on Instagram in 2021
People can make big money on Instagram: The recent Hopper HQ report claims that Kylie Jenner is paid around $1.2 million for a single post on Instagram.
Obviously, if you’re not one of the world’s most well-known celebrities, you need to find another strategy that will help you to make money on Instagram.
Here’s the fastest way to make money on Instagram without followers: Affiliate Marketing
What Is Affiliate Marketing?
Affiliate marketing is the process by which an affiliate earns a commission for promoting another person’s or company’s products. The affiliate simply searches for a product they enjoy, then promotes that product, and earns a piece of the profit from each sale they make. The sales are tracked via affiliate links from one website to another.
Source: JustLearnWP.com
Affiliate marketing is a popular tactic to drive sales and generate significant online revenue. Extremely beneficial to both brands and affiliate marketers, the new push towards less traditional marketing tactics has paid off. In fact:
- In 2018, content marketing costs were gauged to be 62% of traditional marketing schemes while simultaneously generating three times the leads of traditional methods. 16% of all orders made online can be attributed to the impact of affiliate marketing.
- In March of 2017, Amazon’s affiliate structure changed, offering rates of 1-10% of product revenue for creators, providing the opportunity for affiliates to dramatically increase their passive income based on the vertical they’re selling on.
- The affiliate marketing of Jason Stone, otherwise known as Millionaire Mentor, was responsible for as much as $7 million in retailer sales just in the months of June and July in 2017.
Why Affiliate Marketing is The Best Strategy To Make Money On Instagram?
1. Passive income.
While any “regular” job requires you to be at work to make money, affiliate marketing offers you the ability to make money while you sleep. By investing an initial amount of time into a campaign, you will see continuous returns on that time as consumers purchase the product over the following days and weeks. You receive money for your work long after you’ve finished it. Even when you’re not in front of your computer, your marketing skills will be earning you a steady flow of income.
2. No customer support.
Individual sellers and companies offering products or services have to deal with their consumers and ensure they are satisfied with what they have purchased.
Thanks to the affiliate marketing structure, you’ll never have to be concerned with customer support or customer satisfaction. The entire job of the affiliate marketer is to link the seller with the consumer. The seller deals with any consumer complaints after you receive your commission from the sale.
3. Work from home.
If you’re someone who hates going to the office, affiliate marketing is the perfect solution. You’ll be able to launch campaigns and receive revenue from the products that sellers create while working from the comfort of your own home. This is a job you can do without ever getting out of your pajamas.
4. Cost-effective.
Most businesses require startup fees as well as a cash flow to finance the products being sold. However, affiliate marketing can be done at a low cost, meaning you can get started quickly and without much hassle. There are no affiliate program fees to worry about and no need to create a product. Beginning this line of work is relatively straightforward.
5. Convenient and flexible.
Since you’re essentially becoming a freelancer, you get ultimate independence in setting your own goals, redirecting your path when you feel so inclined, choosing the products that interest you, and even determining your own hours. This convenience means you can diversify your portfolio if you like or focus solely on simple and straightforward campaigns. You’ll also be free from company restrictions and regulations as well as ill-performing teams.
6. Performance-Based rewards.
With other jobs, you could work an 80-hour week and still earn the same salary. Affiliate marketing is purely based on your performance. You’ll get from it what you put into it. Honing your reviewing skills and writing engaging campaigns will translate to direct improvements in your revenue. You’ll finally get paid for the outstanding work you do!
What Affiliate Marketing Strategies Should You Employ To Make Money On Instagram in 2021?
The best strategy to make money on Instagram is Affiliate Marketing using Instagram Influencers. This strategy is very effective even if you don’t have a great following because you use other people’s audience to promote your affiliate offers.
An influencer is an individual who holds the power to impact the purchasing decisions of a large segment of the population. This person is in a great position to benefit from affiliate marketing. They already boast an impressive following, so it’s easy for them to direct consumers to the seller’s products through feed posts, story swipe up, and other interactions with their followers. The influencers are paid to promote an offer to their massive following.
How do you send traffic to your affiliate offers using Instagram Influencers?
- Feed + Link in Bio: The influencer publishes a post on his feed and tells his followers to click on the link in his bio. This type of promo is more expensive because you get the maximum exposure.
- Reel + Link in Bio: The influencer publishes a Reel on his feed. The Reel should have a call to action at the end of the video. This type of promo is not simple because you need to create a very engaging video.
- Story + Swipe Up: The influencer publishes a story and adds your promo link using the swipe up feature. This type of promo is less expensive.
The promo content and the link are provided by you. It can be a link to a bridge page or a direct link to the affiliate offer.
For example, if you want to promote Diet offers.
- Choose a diet-related offer on the Clickbank Marketplace that costs $27 – $47
The Clickbank Marketplace
2. Find Instagram Pages in the selected niche. Find IG Pages with more than 100k followers. You can find them using hashtags (#keto in this example) or using the similar pages button. Not all of them will answer you, so you need to contact 20 to 30 pages.
How to find Instagram influencers in a selected niche
3. Ask them their promo rates and their audience Insights. Make sure their audience is at least 35% located in Tier 1 Countries (USA-UK-CA-AUS-NZ).
Start with a Story+Swipe Up Promo type. It’s cheaper and you are testing several influencers.
4. Once you close a promo deal with an Influencer, Create your promo content on an online graphic design tool like Canva.com. I always like to create a sort of engagement before sending traffic to the offer, Quizzes provide a very powerful way to engage visitors because people like personalized experiences, they want to be treated as unique.
5. Give the selected influencer your affiliate link so he will add it to the story using the swipe feature. Expect a 1–2% Conversion rate. Depending on the results, ask the influencer to do another promo campaign with a feed post + link in bio promo (a lot more exposure and traffic)
Story Swipe Promo Content
6. Scale this strategy with multiple influencers in the selected niche. For advanced affiliates, add a pixel on your landing pages. Then you’ll launch FB ads retargeting campaigns using lookalike audiences.